| ID | 002276 |
| Call Number | 658.8/Sax |
| Title Proper | Marketing management |
| Language | ENG |
| Author | Saxena, Rajan |
| Publication | New Delhi, Tata Mc Graw Hill Co. Ltd., 1997. |
| Description | xvii, 571 p. |
| Price. Qualification | Rs.225 |
| Classification Number | 658.8 |
| Key Words | Marketing management |