| ID | 011022 |
| Call Number | 658.8/AND |
| Title Proper | Strategic marketing for non profit organisation |
| Language | ENG |
| Author | Andreasen, Alan. R ; Kotler, Philip |
| Publication | Delhi, Pearson Education Inc, 2006. |
| Description | 544 p. |
| Price. Qualification | Rs.275.00 |
| Classification Number | 658.8 |
| Key Words | marketing ; non profit organisation |