| ID | 011129 |
| Call Number | 658.804/KRI |
| Title Proper | Rural marketing |
| Other Title Information | text and cases |
| Language | ENG |
| Author | Krishnamacharyulu, C S G. ; Ramakrishnan, Lalitha |
| Publication | New Delhi, Dorling Kindersley India (PVT) Ltd., 2002. |
| Description | xvii, 397 p. |
| Price. Qualification | Rs.250.00 |
| Classification Number | 658.804 |
| Key Words | rural marketing |