| ID | 012463 |
| Call Number | 658.8/MAT |
| Title Proper | Business to business marketing |
| Language | ENG |
| Author | Mathur, U.C. |
| Publication | New Delhi, New Age International Ltd Publishers, 2008. |
| Description | vii, 589 p. |
| Price. Qualification | Rs.295 |
| Classification Number | 658.8 |
| Key Words | marketing |