| ID | 013071 |
| Call Number | 658.848/CAT |
| Title Proper | International marketing |
| Language | ENG |
| Author | Cateora, Philip. R. ; Graham, John. L. ; Salwan, Prashant |
| Publication | New Delhi, Tata Mc Graw Hall Publishing Company Ltd., 2008. |
| Description | xxxi, 888 p. |
| Price. Qualification | Rs.475 |
| Classification Number | 658.848 |
| Key Words | international marketing |