| ID | 015393 |
| Call Number | 658.848/PAU |
| Title Proper | International marketing text and cases |
| Language | ENG |
| Author | Paul, Justin. ; Kapoor, Rammeek. |
| Publication | New Delhi, Tata Mc Graw Hall Publishing Company Ltd., 2008. |
| Description | xviii, 379 p. |
| Price. Qualification | Rs.285 |
| Classification Number | 658.848 |
| Key Words | international marketing |