| ID | 019464 |
| Call Number | 658.8/KOT |
| Title Proper | A framework for marketing management |
| Language | ENG |
| Author | Kotler, Philip. ; Keller, Devin. Lane. |
| Edition Statement | 4th edition |
| Publication | New Delhi, Dorling Kindersley (India) Pvt Ltd., 2009. |
| Description | 384 p. |
| Series | marketing management |
| Price. Qualification | Rs.520 |
| Classification Number | 658.8 |
| Key Words | marketing management |