| ID | 098194 |
| Call Number | 658.8/MAD |
| Title Proper | Marketing management |
| Language | ENG |
| Author | Madan, Pankaj. ; Mittal, Amit. ; Varma, Hemraj. |
| Edition Statement | 2nd edition |
| Publication | New Delhi, Gloibal Academic Publishers & Distributors, 2015. |
| Description | 616 p. |
| Price. Qualification | Rs.380 |
| Classification Number | 658.8 |
| Key Words | Marketing management |