| ID | 098200 |
| Call Number | 658.8/MIT |
| Title Proper | Services marketing: an Indian perspective (text and cases) |
| Language | ENG |
| Author | Mittal, Ramesh. |
| Publication | Delhi, Wisdom Publications, 2014. |
| Description | 427 p. |
| Price. Qualification | Rs.460 |
| Classification Number | 658.8 |
| Key Words | service marketing |