| ID | 098259 |
| Call Number | 658.8/KOT |
| Title Proper | Marketing management |
| Language | GRE |
| Author | Keller, Kevin. Lane. ; Kotler, Philip. |
| Edition Statement | 15th edition |
| Publication | Noida, Pearson India Education Services Pvt Ltd., 2016. |
| Description | xxv, 756, A- 1 to I - 20 p. |
| Price. Qualification | Rs.899 |
| Classification Number | 658.8 |
| Key Words | Marketing management |