| ID | 100253 |
| Call Number | 659.1/GUP |
| Title Proper | Advertising & Sales Promotion |
| Language | ENG |
| Author | Gupta, A S |
| Publication | Pune, Everest Publishing House, 2008. |
| Description | 407p. |
| Price. Qualification | Rs. 155 |
| Classification Number | 659.1 |
| Key Words | BMS ADVERTISING & SALES PROMOTION |