| ID | 100256 |
| Call Number | 659.1/ADV |
| Title Proper | Advertising And Brand Building |
| Other Title Information | principles and case studies |
| Language | ENG |
| Publication | New Delhi, New Century Publications, 2012. |
| Description | xii, 194p. |
| Price. Qualification | Rs. 635 |
| Classification Number | 659.1 |
| Key Words | BMM ADVERTISING AND BRAND BUILDING |