| ID | 100262 |
| Call Number | 659.1042/FOW |
| Title Proper | Advertising And Popular Culture |
| Language | ENG |
| Author | Fowles, Jib |
| Publication | Thousands Oaks, Sage Publications, 1996. |
| Description | xviii, 277p. |
| Price. Qualification | Rs. 1776 |
| Classification Number | 659.1042 |
| Key Words | BMM ADVERTISING AND POPULAR CULTURE |