| ID | 100564 |
| Call Number | 658.827/PAR |
| Title Proper | Building Brand Value |
| Language | ENG |
| Author | Parameswaran, M.G. |
| Publication | New Delhi, Tata Mc Graw Hill Publishing Co. Ltd., 2006. |
| Description | xvii, 385p. |
| Price. Qualification | Rs. 350 |
| Classification Number | 658.827 |