| ID | 100732 |
| Call Number | 650/MCC |
| Title Proper | Business Policy And Streategy |
| Other Title Information | concepts and reading |
| Language | ENG |
| Author | Mccarthy, Daniel J. ; Minichiello, Robert J. ; Curran, Joseph R. |
| Publication | Illinois, Richard Irwing Inc., 2002. |
| Description | xii, 528p. |
| Price. Qualification | Rs. 135 |
| Classification Number | 650 |
| Key Words | BMS BUSINESS POLICY AND STRATEGY |