| ID | 101044 |
| Call Number | 658.834/KRI |
| Title Proper | Consumer Behaviour |
| Language | ENG |
| Author | Krishna G Radha |
| Publication | Hyderabad, ICFAI University Press, 2004. |
| Description | x, 180p. |
| Price. Qualification | Rs. 300 |
| Classification Number | 658.834 |
| Key Words | BMM CONSUMER BEHAVIOUR |