| ID | 103758 |
| Call Number | 659.2/JEF |
| Title Proper | Planned Press And Public Relations |
| Language | ENG |
| Author | Jefkins, Frank |
| Edition Statement | 3rd Ed. |
| Publication | London, Blackie Academic & Professional, 1993. |
| Description | ix, 313p. |
| Price. Qualification | Rs. 150 |
| Classification Number | 659.2 |
| Key Words | BMM PLANNED PRESS AND PUBLIC RELATIONS |