| ID | 104197 |
| Call Number | 658.87/GIL |
| Title Proper | Retail Marketing Management |
| Language | ENG |
| Author | Gilbert, David |
| Publication | London, Pearson Education Ltd., 1999. |
| Description | xii, 356 |
| Price. Qualification | Rs. 295 |
| Classification Number | 658.87 |
| Key Words | BMS RETAIL MARKETING |