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BMM ADVERTISING COMMUNICATION & PROMOTION MANAGEMENT
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BMM ADVERTISING COMMUNICATION & PROMOTION MANAGEMENT
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1
ID:
100269
Advertising Communication & Promotion Management
/ Rossiter, John R.; Dercy, Larry
1996
Rossiter, John R.
Books Finance
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Publication
New York, Mc Graw Hill Inc., 1996.
Description
xvi, 640
Key Words
BMM ADVERTISING COMMUNICATION & PROMOTION MANAGEMENT
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N00642
659.1/ROS N00642
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Reference_Finance
Self Finance
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