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THE FREE PRESS (6) answer(s).
 
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1
ID:   100531


Brand Leadership / Aaker, David A.; Jaochimsthaler, Erich 2000  Books Finance
Aaker, David A. Books Finance
0 Rating(s) & 0 Review(s)
Publication New York, The Free Press, 2000.
Description xii, 350p.
Key Words BMS BRAND LEADERSHIP 
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Accession#Call#Current LocationStatusPolicyLocation
S00275658.827/AAK S00275MainOn ShelfReference_FinanceSelf Finance
S00700658.827/AAK S00700MainOn ShelfReference_FinanceSelf Finance
2
ID:   100569


Building Strong Brands / Aaker, David A. 1996  Books Finance
Aaker, David A. Books Finance
0 Rating(s) & 0 Review(s)
Publication New York, The Free Press, 1996.
Description ix, 380
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Accession#Call#Current LocationStatusPolicyLocation
N00093658.827/AAK N00093MainOn ShelfReference_FinanceSelf Finance
3
ID:   100940


Competitive Advantage / Porter, Michael E. 1998  Books Finance
Porter, Michael E. Books Finance
0 Rating(s) & 0 Review(s)
Publication New York, The Free Press, 1998.
Description xxiv, 557
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Accession#Call#Current LocationStatusPolicyLocation
S01132658/POR S01132MainOn ShelfReference_FinanceSelf Finance
4
ID:   102903


Kotler On Marketing / Kotler, Philip 1999  Books Finance
Kotler, Philip Books Finance
0 Rating(s) & 0 Review(s)
Publication London, The Free Press, 1999.
Description xiv, 255p.
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S01382658.8/KOT S01382MainOn ShelfReference_FinanceSelf Finance
5
ID:   103155


Managing Brand Equity: capitalising on the value of a brand name / Aaker, David A. 1991  Books Finance
Aaker, David A. Books Finance
0 Rating(s) & 0 Review(s)
Publication New York, The Free Press, 1991.
Description xiii, 299p.
Key Words BMS BRAND EQUITY 
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Accession#Call#Current LocationStatusPolicyLocation
S00337658.827/AAK S00337MainOn ShelfReference_FinanceSelf Finance
6
ID:   104783


The Marketing Of Nations / Kotler, Philip 1997  Books Finance
Kotler, Philip Books Finance
0 Rating(s) & 0 Review(s)
Publication New York, The Free Press, 1997.
Description xi, 451p.
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Accession#Call#Current LocationStatusPolicyLocation
S01119338.9/KOT S01119MainOn ShelfReference_FinanceSelf Finance
S01120338.9/KOT S01120MainOn ShelfReference_FinanceSelf Finance
S01121338.9/KOT S01121MainOn ShelfReference_FinanceSelf Finance
S01122338.9/KOT S01122MainOn ShelfReference_FinanceSelf Finance
S01123338.9/KOT S01123MainOn ShelfReference_FinanceSelf Finance
 



(0) answer(s).