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BMS BRAND EQUITY (1) answer(s).
 
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ID:   103155


Managing Brand Equity: capitalising on the value of a brand name / Aaker, David A. 1991  Books Finance
Aaker, David A. Books Finance
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Publication New York, The Free Press, 1991.
Description xiii, 299p.
Key Words BMS BRAND EQUITY 
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Accession#Call#Current LocationStatusPolicyLocation
S00337658.827/AAK S00337MainOn ShelfReference_FinanceSelf Finance
 



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