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BMM STRATEGIC ADVERTISING DECISION
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BMM STRATEGIC ADVERTISING DECISION
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1
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104472
Strategic Advertising Decision
/ Michman, Ronald D.; Jugenheimer, Donald D.
1976
Michman, Ronald D.
Books Finance
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Publication
Ohio, Grid Inc., 1976.
Description
xii, 421
Key Words
BMM STRATEGIC ADVERTISING DECISION
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Self Finance
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