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MATHUR, V.C
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MATHUR, V.C
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1
ID:
004117
Advertising management: text and cases
/ Mathur, V.C
2005
Mathur, V.C
Book
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Edition
2nd edition
Publication
New Delhi, New Age International (P) Ltd, Publishers, 2005.
Description
xviii, 334 p.
Key Words
advertising
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011951
659.1/MAT 011951
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